Recommended Tools:
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IMPORTANT UPDATE: Since recording this workshop we've had some serious issues with Drip (deliverability & bugs) that have forced us to reconsider Drip as our preferred email platform. As a result, we've since changed from Drip and updated our recommendations to reflect the best in-class solutions available right now. We're working to update this workshop with the latest recommendations now, but in the meantime - here's what we recommend!
1. ConvertKit:
ConvertKit's seen some BIG updates recently, with a new visual automation builder and an awesome new email editor on the way. It's the ultimate combination of clean/simple interface + powerful automations. Recommended for anyone who wants to get up and running fast & easy, without getting bogged down in additional features they may never use!
2. ActiveCampaign:
Packed with more automation options and a huge list of features, ActiveCampaign is a great option for power users who want to dive into more complex automations! With that extra power does come more complexity, and the interface is definitely not as clean/simple as ConvertKit - but if you're looking for deep integrations and a broad range of automation options, ActiveCampaign is for you.